Corporate Branding

Where is your organisation on the path to becoming a strong brand?

Corporate Branding

To make your brand radiate in a new light both internally and to the outside world, we don’t have to re-invent it. We use the power of your organisation’s own DNA to significantly increase its attractiveness. First, we carve out what makes your organisation unmistakable. Then we hone your positioning to a point and use that point to develop tools for sharpening your brand’s profile. This is how we make your strong brand tangible and bring it to life, and it is also how you create the foundation for the growth and success of your organisation.

ID Company Brand

Find out what makes your organisation distinctive – for more growth and distance from the competition

ID Employer Brand

Become a sought-after employer with a clear profile – provide direction to your employees and applicants

ID Sustainability Brand

Sharpen your contribution to the environment and society – become a credible green pioneer

Selected references B2B

Selected references B2C

"Developing the brand from within us and then summing it all up in two words, that is an art!"

Dr. Hannes Zapf, General Partner Zapf KG

"The clarity we gained through working with Spall Brand Identity Consulting is the foundation of our growth, today and in the future."

Andy Kürz, Managing Director EIZO Technologies GmbH

"The Spall Brand Identity Consulting team not only developed our DNA, but made it concretely visible and usable in all areas of our business."

Andy Kürz, Managing Director EIZO Technologies GmbH

"PFINDER KG is becoming significantly more visible, as a strong brand in corrosion protection and NDT that is growing more and more attractive."

Kersten Alward, Head of Business Unit NDT and Project Manager Brand Identity at PFINDER KG

"Meeting Spall Brand Identity Consulting was about the best thing that could have happened to us."

Sandra Mayer, Marketing Management EVO GmbH

"120 % analytical precision and accuracy."

Frank Dietrich, Managing Director Winzerkeller Sommerach eG

"Very concrete and practical recommendations, which we could implement directly at Almdudler."

Claus Hofmann-Credner, Marketing Manager Almdudler Limonade A. & S. Klein GmbH & Co KG

"With the professional support from Spall Brand Identity Consulting we were able to substantially increase the attractiveness of ÜZ."

Gerd Bock, Managing Director Unterfränkische Überlandzentrale eG

"We came to know the characteristics that make us unique, and now want to convey them to all vintners. You have triggered a process at a depth that was previously unheard of in our wine industry."

Artur Steinmann, President Fränkischer Weinbauernverband e.V.

"Spall Brand Identity Consulting provides tailor-made, authentic consulting that is developed from within."

Kirstin Hennemann, Managing Director Maßschuhmacherei Hennemann & Braun

"Authentic, honest - always straightforward. Motivating and provocative."

Markus Meißner, Managing Director cateno GmbH & Co. KG

The 11 most common reasons why organisations hire us

New positioning in the market is necessary
Not enough suitable applicants
To differentiate themselves in the market
Compass for growth
Exchangeable brand appearance
Acquisition or merger

To build a new brand
To retain top performers and strengthen their identification with the company
to show their own style
To develop a company culture from their own DNA
To turn employees into brand ambassadors

Your journey to a distinctive brand starts here

Let's talk about it