Press Releases
Brand retreat for NIVEA: How a detox treatment brings more focus during growth
The brand NIVEA is withstanding the economic challenges of our time. We took a closer look at their brand management for Handelsblatt magazine.
Putin’s wake-up call: Three lessons for an awakening in politics, business and society
How we can prepare for challenges like the pandemic, flooding, and war in Europe.
Book “Personal Branding – What turns people into strong brands”
How building your own personality brand from the inside out can succeed.